Trevor Stuart-Hill
Company: Revenue Matters LLC
Position: Founder & President
Mission Statement
We grow asset value through superior revenue performance.
Geographic Areas
United States, Canada, Mexico, Caribbean
Expertise
Trevor has over 25 years of experience in the hospitality industry and co-authored the first college-level textbook on the subject of revenue management that is currently being used for teaching this discipline around the world. He was a founding member of the Hospitality Sales & Marketing Association International’s (HSMAI) Revenue Management Advisory Board and is a former chair of the association’s Digital Marketing Council. Trevor has been recognized by HSMAI as one of the hospitality Industry’s top 25 minds in sales and marketing.
Professional Memberships
ISHC
Speaking Engagements
Guest Speaker, Ascent360 National Meeting, 2024
Topic: Revenue Management and Distribution Fundamentals
Guest Speaker, Metro State University of Denver, 2016, 2018, 2023 and 2024
Course: Revenue Management
Guest Speaker, Johnson & Wales University, 2008 - 2020
Course: Revenue Management
Articles and Publications
Stuart-Hill, T. “The Origin of Revenue Management in The Hospitality Industry – How a Chance Encounter Changed History” CoStar (2021)
Stuart-Hill, T., Sutfin, E. “The Recovery Equation: Travel and Tourism in the Post Pandemic Era.” Hotel Business Review, (2020)
Stuart-Hill, T., Perry, W. “Recovery from the COVID-19 Pandemic – What Should the Industry Expect?” HSMAI Global Insights (2020)
Stuart-Hill, T. “Why OTAs will Struggle post COVID-19” Hotels Magazine, (2020)
Stuart-Hill, T. “How Revenue Managers Can Support Social Media Engagment” Hotels Magazine, (2020)
Stuart-Hill, T. “Negotiated Rate Troubleshooting” Hotels Magazine, (2020)
Stuart-Hill, T. “Pricing Considerations for Hotels” Hotels Magazine, (2019)
Stuart-Hill, T. “Rate Parity is Dead! What’s Next?” Hotels Magazine, (2019)
Stuart-Hill, T. “6 Steps for Revenue Management” Hotels Magazine, (2019)
Stuart-Hill, T. “2020: A Vision for Revenue Management in the Next Decade” Hotel Business Review, (2019)
Stuart-Hill, T. “What Makes for a Great Revenue Manager?” Hotels Magazine, (2018)
Stuart-Hill, T. “Why is Rate Parity So Hard for Independent Properties?” Hotels Magazine, (2018)
Carroll, B., Stuart-Hill, T. “OTA Value: It Depends on Your Point of View” Presented at the Cornell University School of Hotel Administration Research Summit, (2017)
Stuart-Hill, T. “Should We be Concerned About ADR?” Hotel Business Review, (2016)
Stuart-Hill, T. “Evolving Expectations for Revenue Managers” COSTAR, (2016)
Stuart-Hill, T. “Group Pricing” Hospitality Sales & Marketing Association International in partnership with Rainmaker - Whitepaper (2014)
Stuart-Hill, T. “Why Now is the Time for Hotel Owners to Leverage Revenue Management” Hotel Business Review, (2014)
Stuart-Hill, T. “The Revenue Management Business Process, Designed to Produce Results” Hotel Business Review, (2014)
Stuart-Hill, T. “A Practical Guide to Competitive Set Selection” Hotel Business Review, (2014)
Stuart-Hill, T. “9 Ways to Pull More Revenue Through to Your Bottom Line” Hospitality Sales & Marketing Association International in partnership with Rainmaker - Whitepaper (2013)
Stuart-Hill, T. “What Business Leaders Need to Know about Revenue Management” Hotel Business Review, (2013)
Stuart-Hill, T. “Who Are My ‘True’ Competitors?” HSMAI Global Insights, (2011)
Stuart-Hill, T. “Internet Marketing Made Simple” COSTAR, (2010)
Stuart-Hill, T. “Stay on Top of Online Marketing, Web 2.0” Hotel & Motel Management, (2008)
Stuart-Hill, T. “A 2020 Vision for Revenue Management, or ‘Meet John, the CVO.’ ” Hotel Yearbook, (2004)