Yves Preissler
Company: YP Business Consulting
Position: Founder
Bio
I am a hands-on fitness operator and results-driven consultant specializing in fitness, wellness, and hospitality solutions. With over 20 years of experience in the Middle East and 6 years in East Africa, I don't just advise on theory - I live the realities of fitness operations daily.
As the owner and operator of 'AFROFIT', a growing gym chain in Kenya | East Africa, I bring practical, real-world insights to every project I undertake.
Throughout my career, I've been at the forefront of creating and operating highly successful, award-winning fitness business concepts across the Middle East, Europe, and Africa. These include high-value, low-cost gyms, boutique studios, premium fitness clubs, and government-operated facilities. This diverse experience enables me to understand and adapt to the nuances of different market segments, delivering concepts that cater to unique client needs and expectations.
One of my proudest milestones was co-developing the innovative fitness and lifestyle hotel concept (SIRO Hotels by Kerzner International), highlighting my ability to integrate fitness, wellness, and recovery seamlessly into hospitality projects. My experience spans the full spectrum of operations, from strategic planning and market research to team recruitment and daily management.
As the founder of YP Business Consulting, I have added value to over 140 global projects, ensuring that each is innovative but also practical, sustainable, and profitable. Whether launching new fitness concepts, advising global hospitality brands, or scaling my gym chain, I always focus on delivering measurable, real-world results.
Mission Statement
At YP Business Consulting, we operate by the maxim "acta non verba" - action, not words. This principle underscores everything we do. It’s not just a slogan; it’s the guiding philosophy for our team. We believe in delivering tangible, measurable client results by combining strategic thinking with hands-on execution.
Every team member at YP is empowered and expected to embody this philosophy, approaching each project with accountability, determination, and a focus on results. Whether we’re conceptualizing a fitness facility, designing a recovery program, or integrating wellness into a hospitality operation, our actions consistently reflect our commitment to excellence and impact.
Our mission is to empower clients to create sustainable, high-impact ventures that transform lives, elevate guest and member experiences, and drive profitability.
Geographic Areas
Middle East, East Africa, Asia, Europe, and beyond.
Expertise
- Fitness, Wellness, and Recovery Concept Development
- Fitness Operations and Management
- Gym Ownership and Scaling Strategies
- Hospitality Wellness Integration
- Award-Winning Fitness Business Design
- Market Research and Feasibility Studies
- Architectural and Interior Design Advisory
- Recruitment and Team Building
- Strategic Planning and Operational Consulting
- Brand Positioning and Differentiation
- Member and Guest Experience Design
- Franchise Development
Professional Memberships
- International Society of Hospitality Consultants (ISHC)
Speaking Engagements
- FIBO Global Fitness: As a speaker at FIBO, the world's leading trade show for health, fitness, and wellness, I shared insights on integrating wellness solutions into hospitality projects.
- We Work Well: At We Work Well events, which connect high-level executives in the spa, fitness, and hospitality industries, I discussed strategies for creating impactful fitness and wellness concepts.
Articles and Publications
Representative List of Clients
- refer to www.yvespreissler.com