Michael Hool

Company: Strategic Hospitality Resources, LLC

Position: President


I have 40+ years experience in the Lodging Industry positions including Property Controller, Controller and Director of Development for a Lodging NYSE Co. Most recently (since 2002 - 20+ years) providing consulting services to owners, developers and communities operating Strategic Hospitality Resources LLC completing feasibility studies for a wide range of hotels styles from midscale limited service to upscale full service hotels & resorts. Most recently RV Parks has been added to this wide variety of property styles that have been all over North America. Other consulting services have included completing Impact Studies for 3 different hotel brands and expert witness services.
I enjoy traveling, playing golf and sharing with others my favorite non-working activity Alpine Skiing as a certified instructor.

Geographic Areas

All over the United States and Canda


Identfying opportunities in "tired" properties* Negotiating Management and Franchise agreements* Finaicial Analysis*Budgeting & Projections*Strategic Planning*Internal/Operational Financial-Cash Controls*Feasibility Studies*Impact Studies*Public/Private Partnerships*Asset Management

Professional Memberships

Minnesota Society of CPA's Wisconsin Society of CPA's Professional Ski Instructors Association

Representative List of Clients

Choice Hotels International*Best Western International*City of Arlington, MN.*Continental Properties*MPH Hotels*Lane Hospitality*The Worthington Group*Main Street Builders, Inc.


Emporia State - BSc - Physics & Math CPA Exam - State of Minnesota -1981 Natl. Louis Univ. - MA - Education

Past Experience

Eight years Public Accounting*Property Controller with Wyndham Hotels, Sheraton and Independents*Hotel Division Controller/Director of Administration then Director of Development-Marcus Hotels(13 yrears)-Acquisitions, 3rd Party Management, Identify Opportunity in Tired Hotels, and Public/Private Partnerships*20 years Private Consulting completing hotel feasibility studies for Limited Service to Full Service Midscale to Upscale hotels & resorts and just added for RV Parks*Over 40 years Hospitality Financial and Operational Experience