John C. Dunn

Company: FLOOR13

Position: President

Bio

John C. Dunn is President and Co-Founder of FLOOR13 a Canadian boutique consulting firm specializing in supporting enterprises, small and big, in the travel, tourism, hospitality, and events industries. FLOOR13 focuses on enhancing clients’ strategies, pricing, and operational plans to increase profitability, manage growth, and compete on the world market. The firm offers concrete solutions and analysis in sales, marketing, management, market feasibility, and strategic planning for clients in North America, Europe, and Africa.
With over 30 years in the hospitality and tourism business and having worked with the world’s leading industry brands, John brings a well-rounded solutions-based approach to advising clients in
achieving their goals in today’s highly competitive environment.


Mission Statement

FLOOR13 brings fresh and innovative approach to traditional problem solving


Geographic Areas

Canada, US and Europe


Expertise

FLOOR13 (F13) specializes in supporting enterprises, small and big, in the travel, tourism, hospitality and events industries. Our focus is on enhancing our client’s strategies, pricing and operational plans to increase profitability, manage growth and compete on the world market. FLOOR13 offers concrete solutions and analysis in sales, marketing, management, market feasibly and strategic planning for clients in North America, Europe as well as in Africa.


Professional Memberships

Hotel Association of Canada, Tourism Industry Association of Canada, AMCHAM Canada, Institut of Corporate Directors


Speaking Engagements

Hotel Association of Canada, Tourism Industry Association of Canada, American Chamber of Commerce In Canada


Articles and Publications

A Beginner's Handbook for Hospitality Sales


Representative List of Clients

Destination Canada, Cirque du Soleil, City of Barrie, Tourism Saskatoon, Niagara Parks, Destination Marketing Association of Canada, Tourism Toronto, Tourism Ottawa, Shaw Centre Ottawa, Montreal Convention Centre, Calgary Stampede, Jonview, Trend Analysis Ltd, Delta Hotels, PCMA, Destination Canada, Tourism Industry Association of Canada, Scotiabank Convention Centre Niagara, Expedia, Merlin Entertainment, Cossette, Tourism Saskatoon, Merlin Entertainment, the country of Senegal


Education

BA- University of Acadia, Nova Scotia. Management certificates from McGill University and Cornell University


Past Experience

onproperty hotel sales and marketing, Chain national leadership role in sales and marketing, National management company, Convention Centre sales and marketing, DMO leadership role,