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Zagreg, Croatia

Phone: +38514877200
Fax: +38514877205

Sinisa Topalovic

Sinisa Topalovic Managing Partner
Horwath HTL

Industry Specialty

strategic planning
market and feasibility studies
marketing plans


bed & breakfest
boutique hotels
condo hotels
conference centre / convention centres
convention hotels
destination resorts
family entertainment centers
full service hotels
holiday villages
independent hotels
resort mixed use developments
theme parks & attractions
tourism / destination management
urban mixed use development
water parks

Speaker Topics

global hotel industry trends

Geographic Areas

Central Europe, South Eastern Europe, CIS, Russian Federation, Eastern Africa, Middle East

Speaking Engagements

Mr Topalovic is regularly invited as speaker at high-profile international and regional conferences, like IHIF Berlin, various UNWTO conferences, ITB Convention, Days of Croatian Tourism, Days of Slovenian Tourism, Sarajevo Business Forum, REBEC, Zagreb Real Estate Conference, FREI, etc.


Sinisa Topalovic is a Managing Partner at Horwath HTL. He has built his international hospitality, tourism and leisure consulting expertise working on assignments of both private and public sector clients. He has been involved in more than 100 projects within Horwath HTL network and is equally experienced in working both in well-developed and competitive tourist destinations as well as in emerging ones. Key Expertise: • Tourism development strategies • Tourism master planning – strategic and operational • Tourism marketing planning – strategic and operational • Tourism product development • Digital tourism / e-Tourism • Tourism competitiveness assessment • Hospitality development • Market research

Past Experience

Some of recent tourism projects include: National tourism strategy of Republic of Slovenia, Tourism master plan of Istria Region, Tourism strategy and marketing plan of Zagreb, Tourism master plan of Krapina Zagorje Region, Tourism strategy of city of Astana for EXPO 2017, Tourism action plan and product development plans for Astana by 2020, National tourism strategy of Republic of Kazakhstan, Regional tourism master plan of Eastern Rwanda, Special Coastal Tourism Master Plan of Montenegro, Dubrovnik Region tourism master plan; Istria region branding brief, Dubrovnik region branding brier, Tourism Scoping Study for Albania etc.

Articles and Publications

Mr Topalovic is preparing various professional articles and reports relating to tourism in domestic and international publications, including but not limited to: Hotels Magazine, Hotel Yearbook, Horwath HTL Reports, Global Hotel Network, Hospitalitynet, Hospitality Inside, Hotel News Now, etc.