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1165 Wellington, Suite 1303
Suite 1303
Montreal, H3C0S3

Phone: 514-808-4606

John Dunn CMP, ICD.D

Industry Specialty

corporate board / governance
strategic planning
market and feasibility studies
marketing & sales strategies
marketing plans


conference centre / convention centres
convention hotels
destination resorts
full service hotels
independent hotels
tourism / destination management

Speaker Topics

sales and marketing

Geographic Areas

Canada, US and Europe

Speaking Engagements

Hotel Association of Canada, Tourism Industry Association of Canada, American Chamber of Commerce In Canada

Mission Statement

FLOOR13 brings fresh and innovative approach to traditional problem solving


FLOOR13 (F13) specializes in supporting enterprises, small and big, in the travel, tourism, hospitality and events industries. Our focus is on enhancing our client’s strategies, pricing and operational plans to increase profitability, manage growth and compete on the world market. FLOOR13 offers concrete solutions and analysis in sales, marketing, management, market feasibly and strategic planning for clients in North America, Europe as well as in Africa.

Past Experience

on- property hotel sales and marketing, Chain wide national leadership role in sales and marketing, National management company, Convention Centre sales and marketing, DMO leadership role,


BA- University of Acadia, Nova Scotia. Management certificates from McGill University and Cornell University

Professional Memberships

Hotel Association of Canada, Tourism Industry Association of Canada, AMCHAM Canada, Institut of Corporate Directors

Representative List of Clients

Destination Canada, Cirque du Soleil, City of Barrie, Tourism Saskatoon, Niagara Parks, Destination Marketing Association of Canada, Tourism Toronto, Tourism Ottawa, Shaw Centre Ottawa, Montreal Convention Centre, Calgary Stampede, Jonview, Trend Analysis Ltd, Delta Hotels, PCMA, Destination Canada, Tourism Industry Association of Canada, Scotiabank Convention Centre Niagara, Expedia, Merlin Entertainment, Cossette, Tourism Saskatoon, Merlin Entertainment, the country of Senegal

Articles and Publications

A Beginner's Handbook for Hospitality Sales