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735 E. Main St.
Hendersonville, TN, 37075
United States

Phone: 615/824-8664
Fax: 615/824-3848


Randell (Randy) Smith STR

Industry Specialty



boutique hotels
destination casino resorts
destination resorts
extended stay hotels / corporate apartments
full service hotels
independent hotels
limited / select service hotels

Mission Statement

By maintaining strict confidentiality and independence, STR has developed a central role in benchmarking for existing properties, historical trend reports for construction activity and operating ratios for financial purposes.


Maintain extensive databases on performance trends for the global lodging industry

Past Experience

Research Director, Laventhol & Horwath, Philadelphia, PA


Bachelor of Science, Business Administration, Florida State University, Tallahassee, FL

Professional Memberships

Travel Industry Association, American Hotel Foundation Funding Committee, IREFAC, Travel Business Roundtable

Representative List of Clients

Cendant Marriott Starwood InterContinental Hilton Choice Hyatt Four Seasons Radisson Strategic Hotel Capital PriceWaterhouseCoopers Goldman Sachs HVS Orlando/Orange County CVB

Articles and Publications

Extensive articles in most industry trade publications.