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Boston House
London, W1T 6EY
United Kingdom

Phone: 0044-7771-868-757

Muriel Muirden

Muriel Muirden VP Strategy

Industry Specialty

management contract negotiation
investment analysis
market and feasibility studies


boutique hotels
conference centre / convention centres
convention hotels
destination casino resorts
destination resorts
family entertainment centers
full service hotels
resort mixed use developments
theme parks & attractions
time share & interval ownership
tourism / destination management
urban mixed use development
water parks

Speaker Topics

global hotel industry trends
hospitality design

Geographic Areas

Europe, Africa, Middle East, Asia

Mission Statement

To provide forward thinking development advice to WATG Clients to enhance the market and economic performance of their proposed enterprises. Thought leadership papers and hospitality trend analysis to direct WATG's design efforts and global growth.


Resort and hotel development strategy, feasibility and tourism masterplanning.

Past Experience

Resort developer with Gleneagles. Managing Director ERA London. Joint CEO AECOM Economics


BSc Honours Hotel Management. MSC Tourism Economics

Professional Memberships

ULI Product Council - former Chair

Representative List of Clients

Four Seasons Hotels and Resorts, Cerberus, Aga Khan Foundation